Spark Marketing
Hospitality marketing · South FloridaSe habla español

Get found.
Get booked.

Local marketing for South Florida restaurants and hospitality businesses. Thirty years of marketing experience, powered by AI and applied personally to your business.

Salons, studios, shops and other local businesses are welcome too.

What the free audit checks
  1. 01Your Google Business Profile: hours, photos, categories, posts
  2. 02Reviews: volume, rating and unanswered reviews
  3. 03How you rank for the searches that bring customers
  4. 04Whether AI search tools mention your business
Some brands I currently work with
Barsecco Paperfish Sushi Papagayo Estates, Costa Rica Papagayo Ranch, Costa Rica Costa Tropical Developers

What we do

Start with the one that fixes your biggest leak. Add services as your priorities and budget evolve.

Local SEO · Start here

Google Business Profile Management

Your Google Business Profile set up right and kept active: posts, photos, review replies and a monthly report you can read in two minutes.

Search + AI

Website SEO + AI Search Visibility

Search fixes for your website, plus clear, consistent business information that AI search tools such as ChatGPT and Google’s AI Overviews can read. No one can guarantee placement in AI answers.

Advertising

Paid ads management

Campaigns built around bookings, calls and walk-ins, not clicks. Tracking configured around meaningful actions such as calls, inquiries and bookings.

Strategy

Consulting

Positioning, launches and marketing audits from 30 years of brand and product work. Scoped by project.

Your first 90 days

Work is tailored to your selected services and starting point.

Days 1–30

Audit and prioritize

Review your current presence and tracking, establish a baseline and agree on the most important fixes.

Days 31–60

Put the plan into action

Implement the agreed improvements and establish a consistent management process.

Days 61–90

Review and refine

Assess performance, explain what changed and identify the next priorities.

How it works

1

Free audit

We review your profile, reviews and rankings, and send you three prioritized findings. No obligation.

2

Fix and set up

One setup sprint to address the agreed priorities from the audit and put tracking in place.

3

Monthly management

We keep it active and send one clear report a month. Cancel anytime.

Pricing

Month to month. No long contracts.

Google Business Profile Management

Local SEO
$199/mo
+ $300 one-time setup
  • Profile optimization
  • Posts and photo updates
  • Review replies
  • Monthly report

Website SEO + AI Search Visibility

$599/mo
Includes Google Business Profile Management
  • Website SEO fixes
  • Local listings and citations
  • Business information structured for AI search
  • Ranking report

Paid ads management

$750/mo
Management fee, or 15% of ad spend, whichever is higher. Ad spend is paid separately.
  • Campaign setup and management
  • Creative and copy
  • Conversion tracking
  • Minimum $1,000/mo ad budget

Consulting

$1,500
per project, starting at
  • Marketing audits
  • Positioning and launches
  • Fixed scope and price
  • Written plan you keep
Jose M. Vazquez, founder of Spark Marketing
Who’s behind Spark

Jose M. Vazquez

30 years in marketing, plus product development and international sourcing.

For 18 years I’ve handled marketing and branding for the hospitality group behind Barsecco and Paperfish Sushi. That’s sustained, hands-on work inside operating restaurants, where marketing has to fill tables every night.

I combine hands-on hospitality experience with AI tools for research, analysis and content creation. That helps me work efficiently while staying personally involved in the strategy, decisions and final work.

You work with me directly, in English or Spanish. No account managers, no handoffs.

View my LinkedIn

Press & interviews

Get your free audit

Send your business name and Google link. You’ll get three prioritized findings within two business days.

The audit is free and separate from any implementation work. You decide what happens next.

Your information is used only to respond to your audit request. See the privacy policy.